Social Marketing Network -- Update
Barry, Morgan
Morgan.Barry at metrokc.gov
Mon Mar 30 13:10:47 PST 1998
Hi Margo
I am not on the social marketing listserve - and I have forgotten how
to sign on. Will you remind me?
Thanks.
Morgan
-----Original Message-----
From: Margo Harris [SMTP:htcs at halcyon.com]
Sent: Monday, March 30, 1998 9:32 AM
To: Pacific Northwest Health Educators
Subject: Social Marketing Network -- Update
For those on the Social Marketing Listserv, I apologize for the
repetition. For those on PNWHEALTH interested in social marketing,
here
is a resource you may wish to visit--the Social Marketing Network
from
Health Canada. Margo
-----Original Message-----
From: Jennifer McLennan <Jennifer_McLennan at HC-SC.GC.CA>
To: SOC-MKTG at LISTSERV.GEORGETOWN.EDU
<SOC-MKTG at LISTSERV.GEORGETOWN.EDU>
Date: Monday, March 30, 1998 8:39 AM
Subject: Social Marketing Network -- Update
>Jennifer McLennan
>03/30/98 11:33 AM
>
>Thanks to all those who provided feedback on Health Canada's social
>marketing Web site, the Social Marketing
>Network (SMN)!
>
>The Social Marketing Network is now complete and ready for you to
visit=
>
>again. We now provide direct access to all
>services and resources (including our case studies, presentations
and
>library) from almost every page
>through our new toolbar. Also, the Library section has been
reorganized=
> to
>give you easier access to Health Canada's
>online social-marketing resources.
>
>We're constantly updating and adding new material to SMN. Recently,
a
>comprehensive list of Web
>site links and Internet resources was added, along with this
quarter's
>feature article. Here's a taste:
>
>Marketing to Teens
>New in Social Marketing: A Quarterly Feature
>
>Making advertising relevant to teens is one of the most difficult
>challenges marketers face.
>Raised on television, today?s youth have an unprecedented level of
medi=
>a
>savvy and
>sophistication. How then, can we best reach this elusive yet
important
>target market?
>Also, please read our presentation on "Talking to 'Tweens and Teens"
fo=
>r
>more information on
>this hot topic.
>
>More resources are being added all the time. A new Social Marketing
>Bibliography, including works published up to 1997
>and the classics of social marketing will be online this Spring.
And,
>we're working on publishing the Web's largest library of online
>social marketing research and case studies.
>
>We're excited about the progress we're making with the Social
Marketing=
>
>Network, and the feedback we've received from you
>is very encouraging. Thanks to all who
ontributed(strikethrough: )and=
> see
> you at SMN!
>
>http://www.hc-sc.gc.ca/socialmarketing
>
>If you would like to be notified when new features and services are
add=
>ed
>to the Social Marketing Network, please e-mail
>jennifer_mclennan at hc-sc.gc.ca.
Margo Harris
Harris Training & Consulting Services
Seattle, WA
Email: htcs at halcyon.com
Web: http://www.htcs.com/
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